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ROI-Driven Development: Code that Sells

·53 words·1 min

The Vanity Metric Trap
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Most agencies track “traffic”. We track “revenue”. Traffic that doesn’t convert is vanity.

Our Calculator Strategy
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By embedding interactive tools (like our ROI calculator), we increase time-on-site by 400% and lead capture by 200%. It’s not magic; it’s psychology. Give value before you ask for a sale.